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Jay-Z Said D'Usse Was Worth $2.5 Billion. Bacardi Said $460 Million. Here Is What That Gap Reveals.
Jay-Z valued D'Usse at $2.5 billion. Bacardi said $460 million. The gap between those numbers is one of the most instructive stories in celebrity spirits brand valuation.
Jason Kane
Dec 5, 20224 min read
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